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The same wine can smell, and therefore taste, completely different depending on which glass it is served in. Difference is the wine glass that intensifies the characteristics of the wine. Different glasses have been created for each type of taste, designed to optimally convey the aroma and taste of the drink. The series has been designed by Erika Lagerbielke in close cooperation with Bengt-Göran Kronstam, a wine writer. Select Primeur or Mature for red wines, Crisp or Fruit for whites and Sparkling and Sweet for sparkling and sweet wines respectively. Mature spirits brings out the many nuances of coloured spirits.